Where I've put the training to work

Netherlands

Improving digital user experience and online performance by combining user-engagement analytics with search and discoverability work.

• Analysed user engagement and web analytics data to improve digital user experience and online performance.
• Worked on SEO and GEO projects to enhance online visibility and AI-driven discoverability.
• Created dashboards and visualisations for clients to support data-informed decision-making.

• Power BI
• SQL
• Web analytics
• SEO/GEO
• UX research

Netherlands

Master's thesis on dropout behaviour in computerised adaptive learning systems.

• Conducting thesis research on dropout behaviour in a computerised adaptive learning environment.
• Applying machine learning models to identify students at risk of dropout.

• Machine learning
• Predictive modelling
• R
• Python

Netherlands

UX research project analysing student and teacher engagement data of the online learning platform.

• UX research
• Engagement analysis
• Data visualisation

Netherlands

Analysed user engagement of an online learning platform and developed a subject-level difficulty index.

• Engagement analysis
• Statistical analysis
• Data visualisation

Netherlands

Created a dashboard for the online learning platform highlighting the most significant metrics of feedback looking time.

• Dashboard design
• Data visualisation

Amsterdam, Netherlands

Participating in AISO talks where AI experts discuss the latest developments in AI.

Netherlands

Attending lab meetings where researchers present and discuss advancements in educational technology.

Amsterdam, Netherlands

Two-day case competition: developed data-driven branding strategies with my team to help De Bijenkorf better connect with Gen Z audiences.

Istanbul, Türkiye

Conducted workshops related to social entrepreneurship as part of the executive team.